Right now, Facebook has over 1.4 Billion daily active users. That’s BILLION with a “B.”
Businesses, both small and big, are seeing the amazing opportunity that Facebook offers to reach new customers with their products or services.
Having a page for your business on Facebook isn’t good enough anymore. Even if a business adds a new post every day, they won’t be reaching the audience of potential customers that a targeted advertising marketing campaign will reach.
The great thing about this is that Facebook has done an amazing job of identifying the interests, demographics and buying habits of its users.
With this information, a small business can design an advertising campaign that sends ads to a very specific target market of potential customers.
For example, if Mary has a Yoga studio, and wants to bring in more customers, she can create an ad that shares the benefits of her Yoga classes, and then tell Facebook to only have the ad show up in the Facebook feeds of women in the 20-35 age group who live within a 25 miles radius of her studio.
In the same way, Bob, who owns a pizza place can target his ads to Facebook users who like little league and live close to his pizzeria.
It’s pretty amazing how Facebook can help businesses reach a greater audience and acquire new customers.
Business owners are finding Facebook advertising an important component to their success. Many, however, although they recognize the value of Facebook, they find it difficult to find the time to learn the process.
That is where a Facebook Ads Manager can be invaluable. Ads managers know how to design attractive ads and create targeted campaigns to promote the product or services of a business.
RD Business Services specializes in Facebook Ads Management, and we would love the opportunity to help your business acquire new customers.
Please contact us to find out how we can help your business.